Kudler Fine Food

Kudler amercement Foods Introduction Kudler Fine Foods is a very favorite gastronome store that has three locations in southern atomic number 20 (La Jolla, Del Mar, and Encinitas) (Virtual Organization, Apollo assembly 2011). All stores carry domestic and imported goods. The main(prenominal) documentary is to gain the maximum profit in providing caliber products as well as service to the consumers. KFF sine qua nons the company to have a considerable step-up in growth. The company at one time wants to have kittens its services by improving its operations. It also wants to enlarge fealty and profitability of its consumers by increasing the consumer purchase cycle. KFF wants to aggrandise its c atomic number 18 through electronic Commerce. Doing business through the example of the Electronic Commerce, the store wants to develop a rat Shopper syllabus. Kudler Fine Foods habitual Shopper Program In the retail business, the Frequent Shopper Programs ar e becoming much common and well known. Kudler Fine Foods is interested in maturation a system to track node purchases through a Frequent Shopper Program. This program ordain honor loyalty points for buyback to customers.(Apollo Group, 2011). In erect for customers to receive rewards, the gross revenue and Marketing part are marketing strategies that are allowed by the point-of-sale technology.

The Frequent Shopper Program will center on a sack up based consumer shopping program. The clear based advertising will allow cost drop-off and provide effective consumer awareness. The betray shopper program established by the sales and marketing squad is a way to increase rev enue by closely 5%. The straightforward ! progression of the implementation process is manageable in a 12 month period. In consecrate for Kudler foods frequent shopper program to be successfully implemented an valuation of all legal, ethical and protection measures of the new program should be considered. Legal Considerations of Frequent Shopper Program In order to develop a frequent shopper program, Kudler...If you want to get a full essay, order it on our website: OrderEssay.net

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