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12/14/2012

Pricing Strategy ...

There argon many ways in which the hurt of a intersection can be determined. The following are the foremost strategies that businesses are likely to use. Contents 1 Competition- ground set 2 price-plus set 3 Creaming or shaving 4 Limit pricing 5 Loss attraction 6 Market-oriented pricing 7 Penetration pricing 8 Price discrimination 9 Premium pricing 10 Predatory pricing 11 Contribution margin-based pricing 12 Psychological pricing 13 Dynamic pricing 14 Price leadership 15 Tar present pricing 16 Absorption pricing 17 Marginal-cost pricing 18 References [edit] Competition-based pricing scenery the price based upon prices of the similar competitor harvestings. Competitive pricing is based on three types of competitive product: Products deport long speciality from competitors product. Here we can outwear The product has low price elasticity. The product has low gull elasticity. The pray of the product testament rise. Products take a crap perishable distinctiveness from competitors product, assuming the product features are medium distinctiveness. Products have little distinctiveness from competitors product. assuming that: The product has spirited price elasticity. The product has some cross elasticity.
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No candidate that demand of the product will rise. The pricing is done based on these three factors. [edit] Cost-plus pricing Main article: cost-plus pricing Cost-plus pricing is the simplest pricing method. The firm calculates the cost of producing the product and adds on a percentage (profit) to that price to give the selling price. This method although simple has two flaws; it takes no account of demand and there is no way of determining if potential customers will purchase the product at the calculated price. Price = Cost of Production + Margin of Profit. [edit] Creaming or skimming Selling a product at a high price, sacrificing high sales to nominate a high profit, therefore skimming the market. Usually... If you want to get a full essay, order it on our website: Orderessay

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